Facebook and LinkedIn are familiar platforms to many members of your community, so they seem like a safe bet for building your alumni community, right?
And they were probably a good solution for your community at one time, helping you gain a large following.
But are they still useful today? Are you achieving the visibility you need for everything you do? Or the engagement you want? Or are the algorithms and constant platform changes making them less effective?
If you identify with this situation, you probably think a private social network would be the most useful solution for your alumni community. And it certainly is.
And we know that moving your alumni community to a private social network and starting over can be daunting. That’s why we’re going to help you overcome some of those fears.
But before we begin…
Why is a private social network a good solution for your alumni community?
A private social network is an interesting communication solution for your alumni community for several reasons, some of which we’ll explain:
- Owned: It eliminates dependence on other existing social networks, their algorithms, and their level of penetration within your community.
- Private: It’s an environment exclusively for your alumni community, so you won’t experience interference from other content found on other social media platforms.
- Customizable: In design, functionality, and content, it can be tailored to your needs.
How to overcome the main fears of moving an existing alumni community to a private social network?
1. I'm going to lose members
The transition from one existing platform to another is always a major concern. And that’s understandable! But moving to a private, proprietary app solution with better features, better content, better networking among members, or greater privacy is in itself a compelling reason that will appeal to the community.
And of course, communicating the benefits the new platform can offer them is key to achieving this.
And yes… we know the overall numbers interest you, but… do you prefer a community with many followers but only about 1% visibility of your content, or a strong alumni community where members are active and informed about everything you want to share?
2. A new platform will be very complicated
The UNIFIT platform is designed to be intuitive and easy to implement, both for alumni and for you, with a control panel from which you can easily manage all content in real time.
And it’s also a customized platform, reflecting your brand and tailored to your needs, where all content will be relevant to your community. Sounds good, right?
This way, you avoid depending on any other existing social network and its algorithm, giving you your own private solution for your entire alumni community. You decide what content each member sees.
3. It's going to be a long and slow process
We know that technology projects can be daunting, but with UNIFIT, you won’t be starting from scratch.
You’ll be implementing an existing solution already in use by many organizations, one that has been tested and continuously improved since 2016. It’s also always up-to-date with the latest operating systems and allows you to quickly incorporate new features.
This way, you’ll avoid dedicating time and resources to lengthy processes of defining, designing, monitoring, and implementing the solution. And you’ll also avoid having a tool that becomes obsolete shortly after launch.
4. It will entail high costs
UNIFIT operates under a Software as a Service (SaaS) model, meaning that the cost is based on usage, the number of users, and the service package selected.
This eliminates high initial development and maintenance costs, allowing you to save money by paying only for what you use and easily scale resources up or down.
Furthermore, with your own closed alumni community, you can explore monetization options such as freemium roles, sponsorships, or sales generated through the online shop, among others.
Okay, I want to move my alumni community to a private social network
Perfect! Let’s get started, and we’ll make it super easy for you:
1. Tell us what you need: share your requirements, goals, and challenges so we can understand your starting point.
2. You’ll receive a personalized solution: based on your needs and recommendations on how to get the most out of our solution.
3. And we’re off to a great start: in just 4 weeks, you can have your fully functional alumni app, customized in design and features, ready to launch or test with no obligation.
Contact our team or discover all the UNIFIT solutions.
